QUAKER STATE

Client Quaker State motor oil wanted the spot they debuted during the 2005 Daytona 500 car race to highlight their product’s ability to optimize auto performance.

To demonstrate the potential of frictionless 300 horsepower, our team created dozens of CG stallions composed of translucent motor oil. The herd, galloping alongside a live-action car and driver, charges through Nevada’s Valley of Fire.

Production Company
Chased by Cowboys

Agency
Doner

Visual Effects
Tippett Studio

Director
Nico Beyer

VFX Supervisor
Frank Petzold